Repetition is the mother of learning.
More reps. More strength.
More discipline. More opportunities.
More knowledge. More power.
We are on mission to empower collegiate athletes to maximize their potential by developing the necessary habits today in order to live the future they want tomorrow.
Navigating life without a roadmap can lead to nowhere—Too often athletes are given only the playbook to succeed on the field, but not the tools to maximize success off it.
Secure the Bag equips athletes to become elite stewards of their finances through effective repetition designed to align their actions with their intentions.
Led by founder Didier Occident, the STB team applies a unique blend of interactive demonstrations and participation that make financial concepts digestible, retainable and implementable.
We believe that you play the way you practice on the field and off the field. Secure the Bag is devoted to teaching athletes how to prepare for life-changing financial earnings so they can confidently live the life they’ve always dreamed.
Let’s get to work and secure your future.
Didier and “Secure the Bag” is the best financial literacy program that we have encountered. The program was customized for our players and fun. So thankful for their program and the immediate impact it made on our players here at WKU!
Director of Player Development
Western Kentucky University
Thank you sir for being part of the development of our players. They all enjoyed it. Grateful for you to be a part of it!
Florida State University
You did a fantastic job! Our guys were engaged and loved it. Let’s link up soon. Would love to have you out again when this pandemic passes. Thank you!
University of Washington
You did a really great job, I even learned a few things…we wanted to educate our guys to understand they can pay themselves instead of living check to check. We want to help educate them so that when they leave here they have a plan.
University of Tennessee
Secure the Bag makes financial literacy fun. Didier is informative and detailed while making the topics engaging and easy to comprehend.
Director of Player Development
University of Washington Athletics
Featured Articles & Podcasts
The college sports world changed in a big way July 1, when the NCAA passed legislation that allows student-athletes to profit off their name, image and likeness (NIL). With that, the University of Michigan athletic department — including the football program — has fully embraced the new normal. In a groundbreaking development, Michigan’s players were […]
It’s been something that Florida State Seminoles football tight end Camren McDonald has been working towards since high school — the chance to capitalize off his success and personhood. Forward-thinking, the California native had begun to put in the work to build his brand well before the state of Florida or the NCAA made a path for […]
We are getting closer to compensating student-athletes for name-image-and-likeness. Before it happens, Nick Saban has always been one to educate his players at the University of Alabama on finance. He is concerned about the totality of an individual, and he brings in some of the best people to speak to the players on the importance […]
For the past two years, Didier Occident has been helping Florida State football players prepare for the future with his “Secure the Bag” financial literacy program. Through formal team presentations and informal mentoring, the Virginia-based financial adviser has educated the Seminoles about everything from creating a budget and understanding the importance of saving to learning […]
Jeremy Pruitt remembers being a college football player and seeing credit card applications around campus. The credit cards had “about 28 percent interest,” Pruitt said, recalling the potentially risky financial decision for an 18-year-old to make. Now the Tennessee football coach, Pruitt wants to make sure his players are making sound financial decisions so he […]
Didier Occident, founder of the Secure The Bag financial literacy program, has over 11 years of financial services industry . He has won numerous industry awards including "Top Under Five Year Advisor" in the southern region of the United States his first five years, making him the first African American in company history to achieve that honor.
In 2018, sensing a need for increased awareness and education, Didier founded Secure The Bag at Florida State University, and has now expanded the program nation-wide. Didier is passionate about empowering collegiate athletes reach their financial potential.
Didier has been married to his wife, Sarah, for 12 years. They have two children—a daughter, Lucie, who is eight and a son, Lonnie, who is four.